Enquiries scatter
Website forms, the shop inbox, a colleague’s phone. When nobody can see every enquiry in one place, some are simply missed.
For UK independent & bespoke jewellers
Karma-Tech adds an enquiry and appointment journey to the website you already have, or builds you a complete online shop with it built in. Each enquiry from your website forms is captured, qualified, answered and given a clear next step.
15 minutes by video·No obligation·You’ll speak with Chad
Why it matters
Someone asking about a bespoke engagement ring is rarely ready to buy from a web page. They are ready for a conversation, and what happens after they press “send” decides whether they get one.
Website forms, the shop inbox, a colleague’s phone. When nobody can see every enquiry in one place, some are simply missed.
You are at the bench or with a customer. By the time you reply, a keen buyer may already be talking to another jeweller.
Without a pipeline you can’t tell which enquiries became consultations, which went quiet, or where they stopped.
Two ways to work together
Both include the same five-stage enquiry system. The difference is whether you keep your current website or want a new online shop.
For jewellers with a website
An enquiry and appointment journey added to the website you already have.
For a full online store
Everything in the Bespoke Sales System, plus a custom online shop.
Why no prices here? Every jeweller’s set-up is different, so you receive a fixed written quote after the walkthrough, before any commitment. Rather have a figure first? Ask for a quote.
The Bespoke Sales System
One connected journey, five things handled. These screens come from our interactive demo, so every name and enquiry is sample data.
01 · Capture
The moment a customer starts a bespoke enquiry, their name and email reach your team’s pipeline, even if they never finish the form.

02 · Qualify
A few friendly questions give your team the context for a useful first reply. Each enquiry is marked high intent, warm or exploring.

03 · Respond
The customer knows their enquiry arrived while you prepare a proper reply, and the right person on your team is told straight away.

04 · Book & follow up
Buyers choose a consultation slot from the availability you set. Reminders and follow-ups are sent only to customers who opted in, and only once your team approves them.

05 · Track
One view of every enquiry, booked consultations and the stage where enquiries go quiet, with a one-click approved nudge for the ones that stalled.

See a store we built
We built Ostelle to show what an online jewellery shop can do when it is designed around how jewellery is really bought: by metal, by size, by story and by appointment.

One tap shows the piece in white, rose or yellow gold.

Grading, origin and the stone’s journey, on the product page.

Occasion, day and time chosen by the customer.

Piece, shape, metal, budget and timing up front.

A measurement in, a size out, with a size chart.

WhatsApp, a call or a booking from any page.
Concept Ostelle is a fictional brand created by Karma-Tech as a demonstration. It is not a client, and nothing is for sale.
We won’t promise new traffic or guaranteed sales, and we won’t invent reviews or results. What we will do is help you handle the enquiries you already receive, so each one is captured, acknowledged, qualified and given a clear next step.
How we work
You see it working before you pay in full, and you keep everything in your name.
See the system and the concept store, talk through how enquiries reach you now, and get an honest view on fit.
Scope, timeline and any third-party costs, in writing, before you commit to anything.
Your team tests the complete agreed journey before the final payment is due.
Monthly support begins at launch: monitoring, maintenance, fixes and defined small adjustments.
Half to begin and the rest on agreed milestones, never all up front.
If we cannot deliver the agreed functions because of our failure, and cannot put it right within 5 business days of written notice, we refund the setup fees paid. Full conditions
Your domain, platform, payment and customer accounts stay in your name.
Questions jewellers ask
Choosing who builds your enquiry journey is a considered decision. Here’s where to start.
It depends on what you need: the enquiry and booking journey on your current website, or a full online shop with products, payments and shipping. After a 15-minute walkthrough you receive a fixed written quote with the scope and timeline before any work begins, and payments are made in stages. If you would rather ask first, message Chad on WhatsApp or by email for a quote.
Not for the Bespoke Sales System. It adds an enquiry and appointment journey to the website you already have. If you want a new online shop, the Complete Jewellery Store includes the same enquiry system.
We don’t promise new traffic or guaranteed sales. The system helps you handle the enquiries your website already receives more consistently: each one is captured, acknowledged, qualified and given a clear next step.
The Bespoke Sales System has a target installation of 10 business days once access and content are provided. A Complete Jewellery Store typically takes 1 to 2 weeks. Your written scope confirms the dates, which depend on timely access, content and approvals.
Cape Town is one to two hours ahead of the UK, so Chad works during your business day by video call, email and WhatsApp. Everything is written in UK English and set up for UK customers, from ring sizes to delivery information.
You do. Your domain, platform, payment and customer accounts stay in your name, and customer payments go directly to your own payment provider.
Chad shows you the system or the concept store, asks how enquiries reach you now and what happens next, and tells you honestly whether it is a fit. If it is, you receive a written quote. There is no obligation.
The next step
Answer three quick questions, then choose a time for a 15-minute video walkthrough with Chad. You’ll see the proposed enquiry journey and get an honest answer on whether it fits.
Book a 15-minute walkthrough15 minutes by video · No obligation · You’ll speak with Chad
Prefer to message?
Ask a question or request a quote. Chad replies personally.
Message Chad on WhatsApp Email for more info or a quote